Privacy Policy

Privacy Policy

Introduction

Welcome to Brownsville off-road performance parts’ online platform! We are dedicated to providing an exceptional user experience while prioritizing your privacy and data security. This comprehensive Privacy Policy explains how we handle personal information, ensuring transparency and compliance with global data protection regulations.

Scope

This policy covers all aspects of our digital presence, including but not limited to:

Please note that this policy does not extend to external websites, apps, or services you may access through links on our site, as they follow their own privacy guidelines.

Processing Activities

This Privacy Policy is relevant when:

  • You register an account and use our applications or services as a registered user.
  • You visit our website, whether as a guest or an authorized user.
  • We communicate with you via email, telephone, or text messages for marketing or transactional purposes.

Personal Data Collection

We collect various categories of personal data, including but not limited to:

  1. Account Information: User names, email addresses, and passwords (hashed and encrypted).
  2. Payment Details: Credit/debit card numbers, expiration dates, and billing addresses (processed through secure third-party payment gateways).
  3. Financial Records: Transaction history, order details, and shipping addresses associated with purchases.
  4. Mobile Device Identifiers: Unique device IDs, mobile phone numbers (for SMS communications), and mobile app usage data.
  5. Location Data: GPS coordinates and location services data if you choose to enable them.
  6. Feedback and Reviews: User-submitted comments, ratings, and product reviews.
  7. Social Media Details: If you connect your social media accounts, we may collect information from those platforms (in compliance with their privacy settings).
  8. Product Interest: Data about products you view, search for, or add to your cart, including product categories and specific item details.

We acquire this data through direct user input, online interactions, and automated tracking technologies used for analytics and personalization.

Cookies and Tracking Technologies

We employ cookies and similar technologies for several essential purposes:

  • Strictly Necessary: These ensure the basic functions of our website, like login sessions and security checks.
  • Preferences: Cookies store user preferences to enhance your experience.
  • Analytics: We use analytics cookies to gather insights on how users interact with our site, helping us improve performance.

Users can manage their cookie choices through our Cookie Manager tool, allowing them to control which types of cookies are set.

Data Retention and Deletion

Brownsville off-road performance parts follows strict data retention policies:

  • We retain personal data for as long as necessary for the purpose it was collected, unless a longer period is required by law.
  • After the data’s purpose has been fulfilled, we securely delete or anonymize it to prevent re-identification.

Security Measures

We have implemented robust security practices to safeguard your personal data:

  • Encryption: All sensitive data, both at rest and in transit, is encrypted using industry-standard protocols.
  • Secure Third-Party Processing: We engage trusted third parties for specific processing tasks, ensuring they adhere to strict privacy and security standards.

Children’s Privacy

We are committed to protecting the privacy of minors:

  • Our platform is not intentionally designed for children under 18 years old, and we do not knowingly collect personal data from them.

Your Rights (depending on your jurisdiction)

In accordance with various privacy laws, you have specific rights regarding your personal data:

  • Access: The right to request access to the personal data we hold about you.
  • Rectification: Requesting corrections or amendments if your data is inaccurate or incomplete.
  • Erasure (Right to be Forgotten): Asking us to delete your personal data, subject to legal exceptions.
  • Restriction: Limiting our use of your data in certain circumstances.
  • Data Portability: Obtaining a copy of your data in a structured format for transfer to another controller.
  • Objection: Opposing the processing of your data for specific or all purposes.
  • Non-Discrimination: The right to be free from unfair treatment due to exercising your data privacy rights.

To exercise these rights, please contact our Data Privacy Team at your earliest convenience. We will respond to your requests within the time frame prescribed by applicable laws.

Changes to Privacy Policy

Brownsville off-road performance parts reserves the right to update this policy:

  • Any modifications will be posted on this page with a revision date, ensuring you are always informed about our data handling practices.

Contact Us

For any inquiries, unsubscribe requests, or questions regarding your privacy, please reach out to:

We appreciate your trust in us. By using our platform, you agree to the terms outlined in this Privacy Policy.

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